Choosing the best website platform for a dropshipping business is essential to dropshipping success.
Looking at the content available online about dropshipping, it sounds easy to set up and operate. The truth is, there are many hurdles that a newbie dropshipper faces when it comes to dropshipping, and the first one is choosing the website platform. Although both eCommerce and dropshipping businesses use the same types of eCommerce or website platforms, they have slight differences. Therefore, it is a must that dropshippers choose the right platform for their business.
To determine the platform to use, there are five factors you have to consider:
- The ease of using the platform.
- The speed and scalability.
- The amount of money you have to spend on it.
- The capability to support all dropshipping plugins.
- The availability and efficiency of support.
There are plenty of options out there but going through them one by one will take more of your precious time. To cut down the time for research, I have prepared a comparison of the 5 best website platforms for a dropshipping business. Read on to learn the pros and cons of each platform.
OpenCart is an easy-to-setup free eCommerce platform. It offers many plugins and themes for dropshipping from free to paid ones.
Open source and free to acquire
Lifetime free support and free software updates
Easy to use by non-tech users
More suitable for small to medium e-commerce businesses
Support can be reached through email or by creating a ticket.
Access to members forum for asking help from other members
Multiple eCommerce functionalities such as unlimited products and categories, integrated payment gateways, multi-currency support, various shipping methods, etc.
Need a certain level of experience in website development and website setup
Does not support business scalability
Pay for hosting platform
One of the most powerful website platforms for dropshipping, Magento offers two editions: Magento Open Source and Magento Commerce. While you can use Magento Open Source for free, you have to pay a license fee that starts at $24,000 per year for Magento Commerce.
Powerful eCommerce platform
Magento Open Source is free
Most scalable platform for dropshipping
eCommerce functionalities include fast page load speed, comprehensive site management, SEO and marketing tools, high security, etc.
Magento officials, developers, and designers assist users through the Magento official forum
Complex and needs basic programming knowledge at the least
Need to hire developers to use the platform if you do not know about Magento store development
Need to install a third-party extension to integrate dropshipping functionalities
Suitable for enterprise-level retailers due to high development and maintenance costs
There are more than 50,000 eCommerce websites worldwide running on BigCommerce. As a hosted eCommerce platform, it has a simple interface and can be set up quickly.
Quick setup process
Simple user interface
No transaction fee
Not complex to use by beginners
Unlimited staff accounts
Free integration with wholesale suppliers like Alibaba and services like Inventory Source
15-days free trial
Support scalability with its different monthly plans
Can contact support via live chat, email, phone, and forum
All necessary eCommerce features are available such as products and catalogs creation, order and inventory management, supporting multiple payment gateways, Avalara for tax automation, etc.
Must choose a paid plan after the trial days
WooCommerce is an easy-to-install free plugin of a WordPress structure. It is widely used by eCommerce stores worldwide due to its ease of use even by non-tech users. WooCommerce has very basic functionality and hard to customize. You will need to get third-party plugins for most of its functionalities.
Free and easy-to-install
More than 75,000 WooCommerce plugins available to upgrade your website
Fundamental eCommerce features include pre-installed payment gateways, product catalog, inventory management, multiple shipping methods, etc.
More appropriate for small dropshipping businesses
Tons of content on installation and support available online
Can contact support by opening a support request
Most functionalities need third-party plugins
Hard to customize
Need to hire a website programmer if you’re not a developer to build a website
Might spend more for advanced features
Not suitable for a medium-to-large eCommerce store
Top-rated Shopify has empowered one million eCommerce stores worldwide including dropshipping stores. One of the most powerful eCommerce website platforms out there, Shopify is the leading choice for dropshipping. With the help of the dropshipping plugin Oberlo, drop shippers can easily import dropshipping products to their stores and fulfill customer orders.
Extremely user-friendly for beginners
100 professional storefront themes – 10 are free
Integrates with Facebook, Instagram, and Amazon
Tons of free and paid apps available on the Shopify App store
First-rate store security with a free certificate for most pricing plans
Can build a Shopify store in less than an hour
14-days free trial
The advanced package allows you to easily scale up or down
24/7 support via email, live chat, and forum
Tons of useful features for dropshipping stores like theme settings, search engine optimization, unlimited hosting, languages and currencies, multiple taxes, etc.
Must pick a paid plan that starts at $29 a month
Charge a fee from each sale if you integrate an external payment gateway
Now that you know the pros and cons of the best website platforms for dropshipping business discussed in this article you can determine which would help you the most. Once you have cleared the hurdle of choosing the right platform for your business, you can then focus on other aspects like picking dropshipping products to sell, looking for dropshipping suppliers, and so on. Below are the recommended resources to help you with your dropshipping journey.