In the article How to be Successful with Dropshipping, I discussed different ways you can be successful with dropshipping. In addition to following the steps that I specified there to increase the drop shipper’s potential for success, I will also list down the 8 essential skills that a drop shipper must learn to navigate and conquer the world of dropshipping.
A dropshipping business model is very appealing to people who want to earn money without the constriction of a 9-to-5 day job. It enables people to become their own boss as they can work on the times they want, make the decisions regarding their business, and work from anywhere in the world. Dropshipping products as a way of selling online also provide the following advantages:
- You can start dropshipping with small capital.
- You don’t need to handle the processes of product procurement, packaging, and delivery as the supplier will take care of those.
- It does not require a business operational cost.
However, not everyone can become successful with dropshipping. Those who rush into it without learning the essential skills and the processes of running a dropshipping business will likely fail. If you treat dropshipping as a real business and want to gain profits from it, don’t just learn the processes, arm yourself with the necessary skills as well.
As a drop shipper, you’ll not only become an entrepreneur, you’ll become a salesperson as well. This is the roles that beginners and small drop shippers have to play to generate sales from the products they are selling. You’ll have to convince customers to buy your products if these are right for them. By learning sales skills, you will know when to use hard sell and soft sell in your dropshipping store.
You must have strategy skills to strategize how your dropshipping business will stay alive for years. A successful drop shipper does not aim for money right now, he builds a business to generate money for life. When you have learned strategy skills, you’d be able to see a future for your dropshipping business and be able to come up with a plan on how to attack for it.
This is one skill that you might take lightly when you’re starting in dropshipping without employees. Yet as your business grows you will see the importance of having accounting skills when it comes to budgeting, investing, and forecasting. When you have accounting skills, you’d be able to determine if you’re still earning profits after paying for all the costs. Not only that, knowledge of accounting and finance would help you budget funds for employees, marketing, and more. Most of all, you’ll be able to earn more by doing a reinvestment
Customer Service Skills
Even if you’ll have employees to take care of the customer support issues, you as the business owner should have the customer service skills too. As you will be handling the processing of refunds and managing the customer feedback, knowing how to handle unhappy customers might allow you to keep their business despite their bad experiences.
If you will respond to customer inquiries yourself, you’ll be able to understand the needs of your customers because you are communicating with them regularly. Communication should be done before, during, and after the customer’s purchase. This is a great way of building relationships with your customers.
Time Management Skills
Running a dropshipping business needs time management skills. Whether you’re doing it on a part-time or full-time basis, you must master time management. By doing so, you’ll be able to maximize your time and ensure that all received orders for the day are processed on the same day by clocking the same number of hours every day. When you take care of the work that needs to be done daily, you can make sure that your customers will be satisfied with the speed that you process orders. If you’re dropshipping products from China, you must do order processing on time.
You need to have creative skills to crop up ideas that will make your website stick out from the sea of dropshipping stores out there. You have to be creative when writing product descriptions and marketing your dropshipping business. To get customers, you need to think outside the box to drive traffic to your website and increase your conversion rate without incurring negative results. Creativity lets you find other means to reach your goals when you meet stumbling blocks along the way.
Dropshipping products from overseas means you have to adapt to the culture and tradition of the countries you’re sourcing products from. Like in China, the manufacturers shut down production for at least a week to celebrate Chinese New Year. When this happens, you can either stop accepting orders and running ads or accommodate orders despite the delay of shipment. Being an adaptable person enables you to make changes to your dropshipping business to give way to events like Chinese New Year.
Adaptability is a great business skill that you’ll need when running a dropshipping store. It will keep you alive even in tough times.
In a dropshipping business, you must be resourceful to find the solutions to your problems. You should know when you can DIY things and when to ask for help. Being a resourceful drop shipper means you know when, where, and how to find the info you need. You know how to use search engines to learn a new skill or technique, post a question to forums like Reddit to get opinions on a business idea, and run experiments when you can’t find the answers online. A resourceful drop shipper can figure out the way to get what he needs to run his dropshipping business successfully.
You must have a strong determination when it comes to dropshipping. When you have it, you’ll overcome difficulties. It will keep you motivated even if you fail several times. You’ll be able to ignore harsh words from haters and skeptics as you go build your business all over again. A determined drop shipper makes disasters bearable. Having determination makes you ready to take on any challengers and strive harder to realize your dreams.
Learning is a continuous process. Running a dropshipping business requires that you educate yourself of the ins and outs dropshipping and acquire the essential skills to run a successful dropshipping business. You can read books and online articles, watch video tutorials, or listen to podcasts to increase your knowledge. Whichever method you use to further learning, always remember that through it you will be able to increase your profits.