How to Find a Profitable Dropshipping Niche in 6 Ways

David Linder

David Linder

I write about dropshipping, ecommerce and marketing. Owner of www.www.productmafia.com the worlds best product research agency for Dropshippers.
4 min read

When you’re a beginner in dropshipping, picking a profitable niche is not always easy.

 

People who start a dropshipping business usually face a dilemma when it comes to choosing a niche. Some of them put up a general store when they can’t decide a niche while others go for a one product store than picking a niche right there and then. A niche dropshipping store has many advantages which are why many dropshipping entrepreneurs who want to make a real business are aiming to build this type of store.

However, picking a niche can be hard when you don’t know where to start. Many questions arise like how to find a niche, what criteria to look for, what if the niche will not turn out profitable as planned, and so on. Going for a niche that complements your interest is the common recommendation as you’ll be interested to work on it for a long time. Still, if a profitable dropshipping store is what you aim for, you should do a little market research.

 

 

What are the different ways of finding a profitable dropshipping niche?

There are several approaches to finding a niche for dropshipping and these include:

  • Pick a niche you are interested in.
  • Select a niche with profitable potential from the best niches for dropshipping this 2020.
  • Find a niche market using AliExpress.
  • Lookup Google Trends for trending topics.
  • Research categories on Instagram that have many subscribers.
  • Search Facebook groups with many members.

 

Picking a niche you’re interested in involves several steps. This article explains the steps to take to finally decide on a niche to pursue. Another way of picking a niche is to learn the best niches for dropshipping this year that are based on market size, demand, and other data. We have identified 8 of the most promising niches here. Now let’s focus on choosing a niche market using AliExpress, Google Trends, Instagram, and Facebook.

 

  • Find a niche market using AliExpress.

In using this method, you should already have a potential niche in mind and will just validate if it has the potential to be popular with customers. For example, the niche is gardening. Type gardening in the AliExpress search bar and hit enter.

 

The best niche should have the following:

Variety of Products: Product quantity of at least 2000 items after applying the free shipping and 4 stars filters.

Popularity: It should have the arithmetic mean of 2000 orders when the number of orders of the first 10 items is calculated to make it a popular niche.

Trusted Suppliers: When calculating the arithmetic mean of the feedback scores of the first 10 stores, it should be at 96% of the orders.

 

  • Lookup Google Trends for trending topics.

To assess if a product category is trending you should analyze search trends. Google Trends provides key insights into the general public’s interest in a product or product category. These include the following:

The search volume change over time

The most popular search terms

The location of the people searching for this term

The fluctuations of interest on a specific term

 

For example, you picked the product category knitting. Type in the Explore Topics field the word knitting and hit enter.

 

Analyze the results by applying some of these additional settings like region of interest, time frame, categories, and type of content.

 

  • Research categories on Instagram that have many subscribers.

With this method of choosing a niche, you just type your chosen category in the Search field of Instagram. It will show you hashtags and pages with names that carry your category and the number of posts under them. Using the category gardening as an example, you can see in the dropdown menu numerous results.

Open each of the hashtags to see how many subscribers they have. The best niches for dropshipping are those with at least 10 accounts that have over 30,000 followers.

 

  • Search Facebook groups with many members.

To know if a product or product category has the potential to be profitable, type the name in the Search field of Facebook then choose the Groups section. You will then be shown a list of Facebook groups that have your keyword in their names and the number of their subscribers. It will be a promising niche if you can find at least 10 groups with 30,000 members each minimum.

 

Key Takeaway

Finding a profitable niche for your dropshipping business is not always easy. Yet, there are numerous ways you can use to find the one that has the potential to bring in lots of profits. Make use of the methods that have been discussed in this article and start growing the dropshipping business that you’ve been dreaming of.

David Linder

David Linder

I write about dropshipping, ecommerce and marketing. Owner of www.www.productmafia.com the worlds best product research agency for Dropshippers.

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