Which apps do people utilize the most?

David Linder

David Linder

MSc in Marketing from the University of Salford. Facebook Certified Planning Professional Facebook Certified Buying Professional
< 1 min read

Chart of your day: social media apps will be the most used apps

According to analyze by The Manifest, 39% of respondents said social media apps were probably the most commonly used apps on the smartphone. This is accompanied by gaming apps (10) and messaging apps (10%) and retail apps (7%).

Most users are employing apps to help keep touching people via social media and messaging or even to play games, perhaps while they on an automobile passenger or on the train to work. Peoples smartphones are assisting peoples lives by keeping them social whether that’s on social media or via messaging apps, and phones may also be entertaining people.

The research viewed wider mobile app uses and found over half (51%) said they use apps 1-10 times each day, though, the truth is, people don’t sound which means this could possibly be underreported.

The survey also explored why users may delete apps, getting a quarter (25%) delete apps purely since they lack storage on the phone, over 3 in 10 (32%) delete apps since they haven’t used it. It’s likely that is why people believe they ought to delete an app, but too little space forces users to re-think why they will have the app on the telephone to begin with and when they utilize it enough to help keep it.

David Linder

David Linder

MSc in Marketing from the University of Salford. Facebook Certified Planning Professional Facebook Certified Buying Professional

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